A new video from BriHard that discusses how controversy can help sell! Make sure to follow BriHard on Twitter to stay updated with his newest videos.
I largely agree with his thoughts on controversy. However, I do believe that the inclusion of several Fire Emblem characters in Smash, as well as being picked up by major YouTubers such as Etika, has done a lot to promote the series. I don’t think it was all controversy that sold the game, it was just a better word of mouth and a more established fanbase online. SmashChu has recently written a Fire Emblem Series Analysis which goes over the sales data for the game. So check that out too!